What is MANAGASHI
Managashi is the confectionery loved by people locally in Japan.
Managashi might not have have the flashy television advertising or marketings.
But It is a confectionery that has been in the mind of local people.
We believe that we can proud of Managashi not only in Japan but also in the world.
We want to introduce them to more people and we would like you to fall in love with sweets.
We would like to spread the smile through the confectionery, to strengthen the bonds between you and us and you and consumers.
It is also our, MASAKIYA’s, management philosophy;
Yasui Eiichi, the president of MASAKIYA, is telling every single charm of Managashi in Japan as MANAGASHI Concierge.